Industries · Manufacturing

The CPQ and proposal workflow built for manufacturers

Wantly lets your team configure made-to-order products, calculate cost and margin, and send a clear, technical, interactive offer - all in one workflow. Pricing, options, and documents stay accurate, so you stop rebuilding every custom quote in Excel.

30-minute demo on your own products. We set the whole system up for you.

product configurator

Trusted by manufacturers quoting configurable products

gutta-werke logo
dserve-logo
megaomas logo
aka-baltic logo
alwark logo
profruit-logo
tenesys logo
mprekyba logo
eurohorecana logo
hegvita logo
lematics logo
zereda logo
baltneta logo
tegra logo
medita logo
extreme-delight logo

From machine builders to made-to-order fabricators quoting complex configurations.

50%
faster custom quotes
vs. prior Excel cost sheets [sample]
100%
of quotes show margin
cost and markup on every build
~3 wks
to go live
we do the full setup for you
Is Wantly right for you?

Is Wantly right for your business?

A quick gut check before you book a demo.

Wantly is built for you if
You manufacture configurable, custom, or made-to-order products
Every quote is a different configuration (options, dimensions, materials, modules)
Price depends on a cost build-up (materials, labor, options) and your margin
Quotes carry technical specs, drawings, and lead times
You quote in Excel and rebuild the math for each job today
Several people prepare and approve quotes
-
Maybe not the fit (yet) if
-
You make one standard product at one fixed price
-
You sell only off-the-shelf via an e-shop
-
You rarely send formal quotes
The cost of staying manual

Every custom quote should not mean rebuilding the math in Excel

Made-to-order means every offer is different: a new configuration, a new cost build-up, new specs, and a new chance to get the price or the margin wrong.

Each quote is configured by hand, with options and dimensions priced in a spreadsheet
Cost build-ups (materials, labor, options) are easy to get wrong under time pressure
Technical specs, drawings, and lead times live in separate files
Rebuilding the same configuration logic for every job is slow
After you send it, you cannot tell if it was opened or where it stalled

What staying manual quietly costs you

Lost margin
A miscalculated configuration quietly eats the profit on a job you thought was won.
Slow quotes
Custom buyers wait on the cost sheet, or go elsewhere while you rebuild the math.
Person-dependent
The pricing logic lives in one engineer's head, and nobody else can quote without them.
1
Every quote is a different configuration

Configure made-to-order products, fast (CPQ)

Your team configures products inside Wantly: options, variants, dimensions, materials, modules, and good / better / best alternatives. Pricing and totals are calculated automatically, so a custom quote takes minutes and the math is right every time.

Rep-side configuration: options, variants, dimensions, modules
Packages and good / better / best alternatives in one offer
Totals calculated automatically - no Excel rebuild
See how configuration works
product configurator (1)
2
Margin risk on custom builds

Know your cost and margin on every custom quote

Wantly builds the cost up from materials, labor, and options, applies your markup, and shows margin and total project profit before you send. Handle one-time and recurring pricing for equipment plus maintenance or service.

Cost build-up, markup, margin, and project profit on every quote
One-time and recurring pricing (equipment, maintenance, service)
Discount limits and manager approval rules
See how pricing works
cost build up and margin
3
Technical offers in separate files

Put the full technical picture in one offer

Carry technical parameters, drawings, PDFs, certificates, and lead times inside a clear, on-brand, interactive offer. Present it in your client's language, so buyers get everything they need to decide in one place.

Technical parameters, drawings, PDFs, certificates, lead times
On-brand, interactive offer (your logo, colors, fonts)
The whole offer in your client's language
See how building works
interactive offer
4
The black box after send

See what happens after you send

Clients open the offer on any device, review the configuration and specs, and approve, sign, or pay in one flow. Your team sees when it was opened and what got attention, so follow-up on long technical deals is timely.

Clients review, approve, sign, and pay
Open and engagement tracking with alerts
Statuses and pipeline across all your quotes
See how tracking works
quote tracking
Integrations

Works with your ERP and CRM

Pull products, components, and costs from your ERP, push approved orders into production, and sync deals with your CRM.

ERP / Rivile
HubSpot
Pipedrive
Salesforce
MS Dynamics
And many more

Connect any tool via API

We connect Wantly to any system using our open API - so you're never stuck with only the integrations on this list.

Pull products, components, and costs from ERP
Push approved orders into production
Custom field mapping to your systems
View API docs
Also included
See all features
Catalogs
AI import
Templates
E-signature
Contracts
Analytics
Roles & permissions
Multilanguage
Currencies
and more…
the problem

Excel and PDFs weren't built for complex product proposals

Current way · not built for this

Excel cost sheets, specs in separate files, and silence after send

!
Each configuration priced by hand in Excel
!
Cost build-ups easy to get wrong
!
Specs and drawings in separate files
!
Quotes rebuilt from scratch every job
!
Silence after send
With Wantly · built for product sales

One connected quoting system, from configuration to signature

Configure the product, price is calculated
Cost, markup, and margin checked on every quote
Specs, drawings, and lead times in the offer
Reuse configurations and templates
Clear signals on what the client did
RESULT
One centralized workflow

What used to take days of checking files, rebuilding PDFs and chasing updates now happens from one centralized workflow.

The impact you’ll see

What changes for your business

Min
Min
not a day
Quote custom faster

Configurations in minutes, not a day. Reps build a complete custom quote without rebuilding the math each time.

100%
100%
of quotes show margin
Protect your margin

Cost and margin checked on every build. A miscalculated configuration can no longer quietly eat the profit.

1x
1x
system, not one head
Less person-dependency

Pricing logic lives in the system, not one engineer's head. New reps quote correctly from day one.

Objection handling

The honest answers to what you're thinking

"Every product is custom. Can a system handle that?"

Yes, that is exactly what CPQ is for. Reps configure options, dimensions, and modules, and pricing is calculated automatically from your rules - no two quotes have to be built the same way.

"Why not just use AI to write our quotes?"

Generic AI does not know your cost build-ups, components, or margins, so it guesses. Wantly knows your products and prices, configures the build, and runs the whole workflow. It even uses AI where it helps, like import.

"Is it hard to set up?"

No. You build nothing. We set up your products, pricing logic, and templates in about three weeks, then train your team.

Proof

Axis Machinery, a maker of configurable industrial equipment, moved its quoting off Excel with zero setup work on their side. They cut custom quote time from one day to under an hour and check margin on every build.

1 day - 1 hr

per custom quote

100%

builds show margin
"Engineers used to rebuild the cost sheet for every order. Now sales configure the product and the price and margin are right."
A
Axis Machinery
Configurable industrial equipment
Every Wantly setup is done for you
1
We set up your products
2
We build your pricing logic
3
We add your templates
4
You just start quoting
Live in ~3 weeks.
Testimonials

What manufacturers say

A custom configuration used to take half a day to price. Now it is minutes.

TR
Greta V.
Sales, Nordtech

Sales can quote without pulling an engineer onto every config.

GV
Tomas K.
Commercial Lead, ProFab

We see margin on every build before it goes out.

AP
Rasa M.
Finance, Metform

FAQs

Quick answers to what manufacturers ask us most. Talk to us →

Is Wantly right for manufacturers?

Can it price configurable and made-to-order products?

How does Wantly handle cost and margin on custom builds?

Can the offer carry technical specs and drawings?

Why not just use AI (e.g. ChatGPT) to make our quotes?

Does Wantly integrate with our ERP and CRM?

How long does setup take, and what do we do?

Does Wantly replace our ERP?

Show 2 more questions
Show fewer questions